About

Built by Wall & Fifth. For brokers who need their own tools.

The story

sellyourboat.io started as a tool we built for a client — a yacht broker who needed a way for boat owners to submit listings through their website. It needed to be branded, professional, and simple.

The tool worked. Then another broker asked for the same thing. Then a network of 100+ regional yacht broker brands wanted it across all their sites. That’s when we realised this wasn’t a one-off project — it was a product.

sellyourboat.io is now a white-label boat listing platform. Yacht brokers embed it on their domain, under their brand. Boat sellers submit listings through an 8-step wizard. Brokers review and publish to WordPress with one click.

We’re a venture of Wall & Fifth, a venture studio that works with ambitious companies on product, platform, and digital infrastructure. We build our own products too — sellyourboat.io is one of them.

Based in Valencia, Spain. Serving brokers across Europe and Asia.

How we think

Four principles. Everything we ship follows them.

01

The broker’s brand comes first

Boat sellers should never know our platform exists. Everything they see — the wizard, the emails, the published listing — should feel like it was built by the broker.

02

Simple for sellers, powerful for brokers

The submission wizard should take minutes, not hours. The admin panel should make reviewing and publishing effortless. No training manuals.

03

Infrastructure, not features

We’re not building a marketplace or a CRM. We’re building the listing infrastructure that sits behind a broker’s existing website and workflow.

04

One codebase, unlimited brands

Every broker runs on the same platform. Updates ship to everyone. But each brand is fully isolated — data, branding, domain, everything.

Let’s talk

Want to see if this fits? Book a demo.

We’ll walk you through the wizard and admin, show you an existing broker deployment, and help you think through your setup.